Horizontal document example
Customer-provided prompt
AquaLux Hotels & Resorts is a luxury hotel chain with 45 properties across Asia-Pacific.
Core challenge: shifting customer demographics — traditional 55+ clientele vs. rising demand from younger luxury travelers (35–45).
Opportunity: potential acquisition of three distressed properties in Vietnam and Indonesia.
Board is eager for ~$800M expansion but cautious about recession risks.
Need: a comprehensive, data-driven growth and rejuvenation strategy balancing ambition with risk mitigation.
Duration: 12 weeks
Scope:
Market analysis of evolving luxury travel patterns across APAC.
Consumer behavior study (55+ vs. 35–45 segments).
Economic scenario modeling (base/upside/downside, 36 months).
Property-specific due diligence, renovation cost validation ($40–50M), ROI modeling.
Implementation roadmap (marketing, property renovation sequencing, pricing strategy, risk plan).
Team:
Amelia Salazar (Partner, Travel, Leisure & Hospitality)
Sarah Chen (Partner, Transaction Advisory)
Miranda Park (Principal, Consumer Analytics)
David Fitzgerald (Senior Consultant, Operations)
Additional consultants for finance and strategy as needed.
Budget: $2.2M
Market analysis report: APAC travel patterns, customer behavior insights.
Economic scenario models with 36-month outlook.
Property-specific financial and due diligence models.
Board presentation and go/no-go milestone recommendation.
Final investment committee pack synthesizing findings.
Implementation roadmap (marketing, renovation, pricing, risk).
Knowledge transfer and executive presentations for decision-making.
Excerpts from the generated proposal
